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Lamy
Brand Architecture

Development of a new system for the Lamy model names, telling the story for each product. The aim was to show the “product is the hero“ idea in a more vivid, modern way.

Team:
Robert Samuel Hanson

Product Display:
Formfjord

Brand Design
Look & Feel

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Selected Works

BMW Brand LookCampaign, AI
Nio ET7Campaign, AI
SixoniaBrand Identity, AI
RuhmBrand Identity, AI
Ineos FusilierCampaign, AI
Volvo CE Bauma 2025Brand Experience
Restaurants & StoresBrand Identity, AI
Kono by LamyBrand Identity
SEA.AIBrand Identity
50 years Kieler WocheBrand Experience
AITOBrand Identity
AudiBrand Identity
Porsche 924Campaign
KeyvisualsBrand Identity
PorscheBrand Identity
High Protein CheeseBrand Identity
Kia SportageBrand Identity
Hyundai PEDC 2024Brand Experience
VW ADMTBrand Identity
O2 FlagshipstoreBrand Identity
BMW 4 SeriesBrand Identity
WandelbotsBrand Identity
NovoltoBrand Identity
Lair Brand IdentityBrand Identity
OK Media SaturnBrand Identity

Building Brands
for Tomorrow.

From startups & incubators to global players – working for automotive, mobility, healthcare, telecommunication, smart home, robotics, lifestyle, fashion, food 

WaldBranding
Andrea Wald
Westhofener Weg 5
14129 Berlin

+49 179 70 10 632
a.wald@waldbranding.com

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