
Audi Brand Identity
Strichpunkt
Creative Design and Direction for the Agency Strichpunkt: Further development of the Audi brand, especially in terms of visual style.
The result is a lively visual language that can be played loudly or softly and reflects the aspect of progressive luxury.
(Look & Feel Moodboards: The images belong to the respective authors).
Brand Identity
Look & Feel
*Pitch Winner







Selected Works
SixoniaBrand Identity
Ineos FusilierCampaign
RuhmBrand Identity
Audi Brand IdentityBrand Identity
Kono by LamyBrand Identity
Volvo CE Bauma 2025Brand Identity
SEA.AIBrand Identity
High Protein CheeseBrand Identity
50 years Kieler WocheBrand Identity
Aito Brand IdentityBrand Identity
Restaurants & StoresBrand Identity
Hyundai Dealer ConferenceBrand Identity
KeyvisualsBrand Identity
Porsche 928 – NightBrand Identity
Porsche 924Brand Identity
Porsche Brand IdentityBrand Identity
Kia Sportage CampaignBrand Identity
Hyundai PEDC 2024Brand Identity
VW Autonomous DrivingBrand Identity
O2 FlagshipstoreBrand Identity
Tyde and BMWBrand Identity
Porsche 928 – DayBrand Identity
BMW 4 SeriesBrand Identity
50 years of Porsche TurboBrand Identity
WandelbotsBrand Identity
Lamy Brand ArchitectureBrand Identity
Novolto PV heating elementBrand Identity
Lair air measuringBrand Identity
OK Media SaturnBrand Identity
Building Brands
for Tomorrow.
From startups & incubators to global players – working for automotive, mobility, healthcare, telecommunication, smart home, robotics, lifestyle, fashion, food
WaldBranding
Andrea Wald
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14129 Berlin
+49 179 70 10 632
a.wald@waldbranding.com
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