
SEA.AI
Brand Identity
Transforming advanced technology into a distinctive global brand.
Brand development and visual identity for SEA.AI, formerly Oscar Navigation, translating machine-vision technology for safety at sea into a clear and distinctive brand system. The identity was developed across picture style, UI, web, editorial design and iconography.
Team:
Robert Samuel Hanson
(Look & Feel Moodboards: The images belong to the respective authors).
SEA.AI
Technology Branding
Brand Development
Brand Identity
Visual Identity
Creative Direction
UI Design
Digital Brand
Brand Systems
Brand Strategy
Positioning
Technology Brand
Picture Style
UI Design
Editorial Design
Web Design
Icons

Turning complex technology into a distinctive brand.
Discover how strategy, design and communication work together to bring technology businesses to market.










Andrea Wald —
Brand Builder & Executive Creative Director
Building distinctive brands from
strategy to experience.
Berlin · Working internationally
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