Ideas create magic.
Algorithms don't.

Selected work.
Building, transforming and activating brands.
Brand identities, campaigns and experiences for automotive and technology businesses

r1

Brand needs product?

For projects where brand meets product, WaldBranding works with Fabian Baumann / Formfjord through RACECAR.ONE — bringing brand strategy, identity and product design together in one team.

Need a RACECAR? →

r2_2

Brands built 
to run.

RUNABOUT is small, agile and built to move.
The name reflects exactly how we work: senior, independent and direct — helping brands move forward without the weight of a large agency. WaldBranding collaborates with Robert Hanson through RUNABOUT.

Run faster →

Andrea Wald —
Brand Builder & Executive Creative Director

Building distinctive brands from
strategy to experience.

Berlin · Working internationally 

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