WaldBranding™

Renault Pop Varieté

Drawing inspiration from Jean-Paul Goude’s Work, inventing the thought of a „Pop Variété“, the proposals explored a more artistic, impactful, and expressive interpretation of Renault’s design language. Through bold proportions, refined details, and a heightened sense of visual staging, the concepts aimed to create vehicles that felt positive, colorful, slightly ironic, and unmistakably distinctive — elevating everyday mobility into something people would notice, remember, and talk about.


Working for Renault – with the inhouse team.
AI Work from March 2025.

Concept
Look & Feel
AI Visuals
AI Videos
wb-pop
pop

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WaldBranding™
Andrea Wald
Westhofener Weg 5
14129 Berlin

+49 179 70 10 632
a.wald@waldbranding.com

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