O2_Tauentzien_09

O2 Flagshipstore
Berlin

Creative direction for HartmannvonSiebenthal:
spatial communication for the O2 flagship store on Kurfürstendamm in Berlin. The elements were developed with the artist Nina Thöming.

The ‘O2 Live Concept Store’ systematically focuses on the product and brand experience - shop visitors can and should touch, try things out, be inspired and thus recognise the benefits of digital services and products for themselves.

*IF Design Award

Keyvisuals
Graphics


O2_Tauentzien_06
O2_Tauentzien_05
O2_Tauentzien_07

Selected Works

BMW Brand LookCampaign, AI
Nio ET7Campaign, AI
Ineos FusilierCampaign, AI
Volvo CE Bauma 2025Brand Experience
AITOBrand Identity
AudiBrand Identity
Porsche 924Campaign
KeyvisualsBrand Identity
PorscheBrand Identity
Kia SportageBrand Identity
Hyundai PEDC 2024Brand Experience
Volkswagen ADMTBrand Identity
O2 FlagshipstoreBrand Identity
BMW 4 SeriesBrand Identity

Building Brands
for Tomorrow.

From startups & incubators to global players – working for automotive, mobility, healthcare, telecommunication, smart home, robotics, lifestyle, fashion, food 

WaldBranding
Andrea Wald
Westhofener Weg 5
14129 Berlin

+49 179 70 10 632
a.wald@waldbranding.com

© WaldBranding 2025 | Privacy policy | Imprint